Course Feature

Latest Course Date

Latest Course Date Time Address Fee
[Intake 4] Certificate In Cross-Border E-Commerce
2022-06-21 to 2022-08-02		 Every
Wednesday:
Saturday:		 Flat 1201, 12/F, Fortress Tower, 250 King's Road, North Point, Hong Kong HK$12,500 (After CEF subsidized, minimum $2,500)

After finishing the course, you are able to:

  • Be a shop owner without purchasing stocks – Taobao dropshipping Method
  • Sell products by utilizing the new rules of We Media new generations
  • Be a KOL host, who can work independently and connect society.
  • Set up online teaching courses, start the passive income model.
  • Get to know more about the eCommerce business environment in China, grab the chance of starting your own business.
  • Acquire the legal knowledge required for overseas businesses, make good use of the advantage of different countries.

This course is suitable for:

the owner of small and medium enterprises (SMEs)

Startups

Sales

the owner of retail offline stores

People who are willing to get out of the traditional sales models

People who are planning to be KOL as their freelance job

the owner of online shops

People who are willing to open online shops

1

Lesson 1: Introduction to eCommerce

Getting to know more about the recent development trend of eCommerce platform in China, learning the business models and relevant regulations of each platform, the basic concept that an effective business should have.

4

Lesson 4: Practical Application of online shop – Online Classroom

Holding your courses through live streaming/recording, by making use of the online classroom platform, like QQ Class, lizhi weike, WeChat Class, etc. Also, mastering the practical techniques of promoting online courses.

2

Lesson 2: Tips of practical application for eBay / Amazon

Getting to know more about the flows of goods, also the rating system of sellers & goods on eBay/Amazon, which helps to search the potential products on different online platforms, learning the best way to display goods.

5

Lesson 5: KOL/Live stream/Video

Learning the common techniques of filming, editing and post-production for making TikTok videos, content rating mechanism of TikTok, video content planning process, KOL host live streaming skills, also will introduce other frequently used live-streaming apps.

3

Lesson 3: Tips of practical application for TaoBao

Understanding the flows and important notes of opening Taobao shops, mastering the basic knowledge required for Taobao back-end operations. Applying the selling skills of “not loading in stocks”, invest the lowest cost on opening shops.

6

Lesson 6: WeChat Official Account Management & Keywords

Getting to know the application of Wechat Class, choosing the most suitable keywords, making the audience become customers on WeChat.

Our Lecturers

Mr. Horace Lui

Bachelor of Economics, University of Leicester, UK

Undoubtedly, Horace Lui is an excellent tutor, who is humorous and is able to explain complicated theories in an understandable way. During the lesson, he always interacts with students and teaches according to the ability of the students. With lively examples to inspire students to think, also through practice application, helping students to apply digital marketing knowledge precisely.

Horace Lui is a young, energetic, innovative tutor. He has also obtained the professional qualification as a Google Partner and Google Educator. Horace Lui has over 5-year experience of Digital Marketing, is a knowledgeable, experienced digital marketing expert. He is also a Business Development Director in a well-known digital marketing company. He specializes in the practical application of Digital Marketing, e.g. Google AdWords, Google Analytics, Facebook Marketing, Instagram Marketing, Google Display Network(GDN), etc. He also closely worked with renowned corporations like Esprit, Eco Ring, The Groom Shoes Repair & Polish Limited.

Mr. Ivan Lui 

Founder of CEA

香港三方物流協進會長
東森百貨公司總經理
香港工聯會進修中心導師&內部培訓師
香港VTC高峰學院行業課題講師
澳門廠商會學院老師
香港專利授權及特許經營協會榮譽顧問
中國東莞虎門製版共享中心企劃師
HKPOLOTV新世代網絡電視台採購物流營售節目主持人
美國華商協會香港區代表
青木出版社長
環島旅遊創辦人